Reach that Watermelon Sugar high with Harry Styles’ new sex toy brand Pleasing Yourself. (Getty)
Harry Styles wants you to reach that Watermelon Sugar high, and he’s got just the thing to help you get there: a new range of sex toys.
In an extension to his existing lifestyle brand Pleasing, which has sold beauty and apparel products since 2021, Harry Styles has set up Pleasing Yourself, a sub-section dedicated to self-pleasure.
The new collection features a cherry-red double-sided vibrator plus some silicon lube, to make sure everything goes smoothly, and there will reportedly be a partnership with Planned Parenthood Federation of America to release special condoms, too.
The $68 (£51) vibrator was created in order “to delight a kaleidoscope of bodies, desires, and curiosities”, and is made for both internal and external play. It’s produced in collaboration with sex educator Zoë Ligon, who said she particularly enjoys the toy’s “powerful” motors and how it’s “compact enough to use easily with a partner or alongside other toys”.
“Plus, it’s just dang cute!” she added.
The FDA-approved lubricant is priced at $25 (£19).
In a post on Styles’ Pleasing website, the collection is described as “an invitation to please yourself like you mean it”.
“Pleasing Yourself is the result of our radical pursuit of that which feels good. Two intimacy tools, The Pleasing Double-Sided Vibrator and The Pleasing Lube, that put pleasure exactly where it belongs: in your hands.”
Essentially, if you want to make some Night Changes to your bedtime routine, Harry Styles and Pleasing Yourself are on hand to help you do so.
It’s not the first time the “As It Was” singer has voiced his support for women’s right to a simply smashing orgasm.
At a show in Nashville in 2021, he spoke about the not-so-secret meaning behind his summer smash “Watermelon Sugar”.
“It’s about — it’s about, uh, the sweetness of life,” he told the audience, before clarifying.
“It’s also about the female orgasm, but that’s totally different. It’s not really relevant.”
The Pleasing Yourself collection is available now.
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