Sony Owning Weekend As ‘Bad Boys: Ride Or Die’ Drives To $50M, ‘Garfield’ Pounces On 2nd Place – Friday Box Office Update


Sony‘s R-rated Bad Boys: Ride or Die did $5.875 million in domestic box office Thursday in previews that began at 3 p.m., a total that is actually only 8% off from the previews of the franchise’s previous long-awaited threequel, 2020’s Bad Boys for Life, which did $6.36M.

That’s a great start for Bad Boys: Ride or Die as it enters what has been an embattled marketplace due to lack of movie inventory from the strikes, not to mention a lack of mass-appealing movies — that is outside of Disney/20th Century Studios’ Kingdom of the Planet of the Apes, which just crossed $144.3M. Audience reaction last night to the Will Smith-Martin Lawrence reteam was 5 stars and 88% positive on Screen Engine/Comscore’s PostTrak, while Rotten Tomatoes audience score stands at 97%.

Demos, which change throughout the weekend, were 36% Black, 29% Hispanic and Latino, 20% Caucasian, 10% Asian, and 4% other. Men over 25 were dominant at 40% followed by women over 25 at 38%.

Bad Boys: Ride or Die saw a $23.6M first day, which led to an ultimate best-in-franchise three-day total of $62.5M and a four-day of $73M, but keep in mind that the threequel was working off the heat of a 17-year gap between sequels, not to mention it was MLK weekend. If all goes well, Bad Boys: Ride or Die winds up north of $40M.

RELATED: ‘Bad Boys: Ride Or Die’ Directors Adil El Arbi & Bilall Fallah On Fourthquel’s Fast Track & Lessons Learned From ‘Batgirl’ – Crew Call Podcast

The Watchers movie

New Line‘s PG-13-rated The Watchers, the feature directorial debut of Ishana Shyamalan, is showing previews of $1M at 3,000 locations. That amount of Thursday night cash is on par with Universal’s Abigail. However, reviews are sour here at 29% Rotten, and the PostTrak exits were really bad at 1 1/2 stars, and 52% positive. Yikes. This despite a rather even turnout among age demos with 36% men over 25, 24% women under 25, 20% women over 25, and 20% men under 25. The projection for this movie heading into the weekend was $8M-$10M. Abigail opened to $10.2M off an 85% Rotten Tomatoes audience score.

The rest of Thursday shook out as follows:

1.) Garfield Movie (Sony) 4,108 theaters Thu $1.5M (-7% from Wed), Wk $21M, Total $58.6M/Wk 2

2.) IF (Par) 3,783 theaters, Thu $1.2M (-7%), Wk $15.9M, Total $85.5M/Wk 3

3.) Furiosa (WB) 3,864 theaters, Thu $730K (-38%), Wk $15.5M, Total $54.4M/Wk 2

4.) Kingdom of the Planet of the Apes (20th) 3,450 theaters, Thu $825K (-18%), Wk $13.1M, Total $144.3M/Wk 4

5.) Fall Guy (Uni) 2,826 theaters Thu $437K (-17%), Wk $6.3M, Total $82.4M/Wk 5

Jesus Thirsts: The Miracle of the Eucharist (Fath) 1,098 theaters, Thu $602K, 2-day cume $2.4M/Wk 1

Products You May Like

Articles You May Like

Drag Race runner-up was an ‘alternate’ for All Stars 9: ‘This is some bulls**t’
Inside Naya Rivera’s Full Life and the Legacy She Leaves Behind
Home Improvement’s Richard Karn Guests On Harvey Brownstone Interviews
Competitive Eater Nick Wehry Accused Of Cheating In Hot Dog Contest, Denies Claim
Courteney Cox Flaunts Bikini Body, Trolls Her Own Extreme Wellness Routine